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Category Archives: Wineries

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Planning the 2014 itinerary for Washington wine: Around our house, it’s a labor of love

Posted in Events, Tourism, Wineries

Now that this and this are behind us, I’m starting to fill our 2014 calendar with other activities beyond family stuff, work and recreation. One thing that keeps me going during the long wet darkness of the Pacific Northwest winter is planning the annual wine itinerary. Here’s what’s on my mind for Q1 2014, and… Continue Reading

Celebrate Walla Walla: An opportunity to make a new vintage of wine memories in the valley

Posted in Events, Interviews, Wineries

Vintage memories of Vintage Walla Walla: Chuck Reininger cracking wise with Rick Small during the Vintage tasting of old WW juice, looking at the legendary winemaker from Woodward Canyon over the edge of a glass of Woody’s Old Vines cab and asking with a wry smile, “Who made this swill?” Or… A walking tour of… Continue Reading

This weekend’s Revelry on Red Mountain: Sun, scenery and great WA wine, all for a terrific cause

Posted in Events, Non-profits, Wineries

Looking out at this morning’s November-like weather got me to thinking: Where could I go this long Memorial Day weekend for a quick stay-cation that offers sunshine, warm temperatures and of course, some excellent Washington wines? The answer is simple: Revelry on Red Mountain, one of the signature events for the Auction of Washington Wines…. Continue Reading

Some wineries understand how to use CRM to win customer loyalty, but sadly, some don’t

Posted in Marketing, Wineries

Hang around the tech sector long enough and you’ll eventually hear someone talking about CRM – customer relationship management. It’s a big deal – as in a nearly-$10-billion-annual-industry big deal. Tech companies are fanatical about CRM and wineries could learn a lot from that fanaticism. Case in point: My recent experience with Winery A and… Continue Reading

‘Tis the season for wine tasting events. What do you, the consumer, want at a tasting experience?

Posted in Events, Marketing, Wineries

The spring season of tasting events is upon us here in Washington State. Among the events competing for your heart, palate and wallet include: Numerous red wine & chocolate events in Yakima Valley, Rattlesnake Hills, Lake Chelan, Whidbey Island, Bainbridge Island and the Woodinville Warehouse District, just to name a few. Seattle Wine & Food… Continue Reading

2013 Sunset wine competition only in its second year, but you can’t deny its powerful PR potential

Posted in Events, Magazines, Media Relations, Public Relations, Wineries

If you’re a Washington winemaker and you’re planning to enter the 2013 Sunset International Wine Competition, time is ticking. Entries close March 8, which means you have just less than 30 days to submit your entries. There are dozens, if not hundreds of wine competitions to choose from and some are certainly older, established and… Continue Reading

Notes, gossip & other fun stuff from Fall Release, Walla Walla style, in Washington wine country

Posted in Events, Wineries

Now that the fog has lifted from the whirlwind extravaganza that is Fall Release in Walla Walla, it’s time to share some news, gossip and observations picked up on the valley floor. The real deal:  Want the authentic vineyard farming experience? Then schedule a tasting at the Spring Valley ranch. We rolled up around 10… Continue Reading

Weekend auctions in Washington wine country: Nearly $1M for FareStart & $130K for Entwine

Posted in Marketing, Non-profits, Wineries

A quick report on last week’s post about auction season in Washington wine country. The FareStart auction had a big night on Sunday. The annual gala raised more than $906,000 for the Seattle non-profit that helps homeless and disadvantaged individuals by training them for the food service and hospitality industries. More than half of the… Continue Reading

Media relations can be powerful PR juju for wineries, but only when it’s done right

Posted in Media Relations, Uncategorized, Wineries

In his Fermentation blog this week, Tom Wark write about the power of well-executed media relations and the importance of doing it right. It’s good stuff, and well worth the read. Wark, a long-time wine industry publicist and one of the deans of American wine blogging, clearly knows what he’s talking about, and his comments… Continue Reading